Mission

Mission

 

 

RB'S MISSION


When you open your closet, do you find yourself bombarded with clothes,
but with nothing to wear? Are all the tags marked “Made in China” or
“Made in Bangladesh?” Is just about everything pilled and falling apart,
and sewn out of fabrics whose origins and composition we continue to
ignore?

We are all in the same boat, stuck in an industry that pressures us to
consume more and more at an increasingly faster rate. The cycle forces us
to renew our wardrobe constantly. To keep up with this pace, we’re
confined to the cheapest options.


It has become imperative that we shift our paradigm and learn how our
clothes are made and where they come from. Sustainability. Ethics.
Transparency. Why not bring these words back into fashion?


We’re fed up with clothing that’s made under problematic conditions that
require our brothers and sisters to be treated like animals. To follow the
latest trends, we have to endlessly revamp our closets, and we don’t want
to pay top dollar over and over again. That’s enough. From the very first
stitch to the final product, we’re asking for transparency.


Disposable fashion entails a high human cost. Our environment also pays
an enormous price.

ECORESPONSABILITY
We are all in the same boat, each of us living on a planet that’s deteriorating at
an alarming speed. Second only to oil, the textile industry is the worst culprit in
global pollution. Clothing is filled with harmful chemical products that are
detrimental to both our health and our environment. Our precious earth has zero
need for any more pollutants. This is why RB is so committed to using the most
eco-responsible materials available.


Our team works directly with manufacturers, garment makers, printers and
knitters to create a product that will not harm our environment. Damage control
translates into minimal water, pesticides and chemicals in our dyes. Eco also
means zero waste. This is why at Rose Buddha, our Second Chance Jewel
Collection revitalizes “unusable” scraps to give fabrics a second chance at life.
Let’s transform our garbage into joy.

ETHICS
We love and respect all people. We stand behind the principle that we are all
interconnected, and that behind every product, there’s a person. Contrary to what
the textile industry might want us to believe, they continue to employ children for
forced labour, as well as men and women who endure highly precarious
conditions.

At RB, we know every person involved in each link of our production
chain. We treat them as we would wish to be treated ourselves. We wouldn’t be
able to sleep at night if we knew our products were created at the expense of
victimized people.


Did you know that every year in North America, 81 pounds of textiles per person
end up in the landfill? For this reason, RB has chosen to create long-lasting
products that cater to style and not simply fads. One example is our printed
leggings. Our visual artists helped us devise a unique and timeless vision that will
never go out of style.


We assemble each piece with great care, thoroughly inspecting every stitch and
lovingly choosing the fabrics to ensure your RB enjoys a long life. Working
closely with the production team allows us to oversee and guarantee quality in
every step. Our products are made to last and see you through season after
season.

 

MANIFESTO
We know that our planet is racing to its end. We pollute, claiming there’s nothing
to be done. In a world where everyone says it’s too late, we’re asking for
transparency. We’re asking for a cleaner industry, one that respects its people.


To do so, we each have a big role to play. By getting informed, we can become
conscious consumers. We have the power to create a shift by changing a few of
our habits. At RB, we’re proposing an alternative to an industry that no longer
reflects our values.

We’ve given you the choice to fill your closets with eco-
responsible clothing that’s made with respect for others.


Join RB’s movement toward a responsible and respectful industry.